Don't kid yourself: you'll never remember the name of that very special cocktail that someone in a very fancy bar might have created just for you. You'll never remember the exact quantities, the specific ingredients, the proper measurements, of a drink your favorite bartender has made you. Heck, they may even be secret, a recipe known only to its creator.
But you probably remember what those flavors felt like to you. How the drink matched the evening you spent, how the bubbles rose to the surface of your sparkling drink, and how these tiny, airy pearls sparkled and danced with the lights. Do you also remember the color of the drink? Like the deep scarlet of a Negroni or the pastel pink of a Cosmopolitan. What did these colors trigger in you? What memories came to mind when you took a sip?
It's obvious that we have strong associations between flavors, smells, colors, and memories. We hear the pop of a champagne bottle and we know its time to celebrate. We smell a floral note and think of spring, red earth and you think of summer.
Those feelings, memories and their associations are exactly what I want to explore in these cocktail workshops here; I want to show how easy it is to make a cocktail (and how complex it can be), but at the same time explore the relationship between these tones and colors in our perception of a drink's taste and the emotions associated with those details. And don't worry, you definitely don't need to know much or anything at all about cocktails. That's my job. Yours is to sit back, relax, learn some cool tricks and ideas, and simply make a bunch of great drinks that make for great memories.
Don't kid yourself: you'll never remember the name of that very special cocktail that someone in a very fancy bar might have created just for you. You'll never remember the exact quantities, the specific ingredients, the proper measurements, of a drink your favorite bartender has made you. Heck, they may even be secret, a recipe known only to its creator.
But you probably remember what those flavors felt like to you. How the drink matched the evening you spent, how the bubbles rose to the surface of your sparkling drink, and how these tiny, airy pearls sparkled and danced with the lights. Do you also remember the color of the drink? Like the deep scarlet of a Negroni or the pastel pink of a Cosmopolitan. What did these colors trigger in you? What memories came to mind when you took a sip?
It's obvious that we have strong associations between flavors, smells, colors, and memories. We hear the pop of a champagne bottle and we know its time to celebrate. We smell a floral note and think of spring, red earth and you think of summer.
Those feelings, memories and their associations are exactly what I want to explore in these cocktail workshops here; I want to show how easy it is to make a cocktail (and how complex it can be), but at the same time explore the relationship between these tones and colors in our perception of a drink's taste and the emotions associated with those details. And don't worry, you definitely don't need to know much or anything at all about cocktails. That's my job. Yours is to sit back, relax, learn some cool tricks and ideas, and simply make a bunch of great drinks that make for great memories.